The reason why you should STOP Selling Your MLM Opportunity because you will Never Get Rich Selling a MLM Opportunity.
In today's market, you cannot build a long-term successful MLM business by selling the opportunity. Even if you are a superstar salesperson, the fact is - over 90% of everyone else is not. They hate sales. And they will not be able to sell the opportunity, no matter how much sales training and other courses you may give them, so they will disappear.Give them a TOOL that WILL solve the problem.
So, when you advertise the ebook, your target "frustrated MLMers" market will download it. Many will see themselves and their own story in the book, and they will want to talk about it.
It's easy to build relationships with the people who identify with this book. No selling necessary. As you build relationships, you build your network. Bring value into their lives, and some of them will want to work with you. Then just tell them their options and let them decide.
Remember, there are only two things in life reasons and results. The first one doesn't count. To build your own big income in MLM, the people you sponsor will need a constant stream of hot prospects. I can help you and your team to build a long-term successful MLM business.
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To Your Abundant Success,
Berdel Warrior
Network Marketing Coach
"Live As If This Is All There Is” “NOW”
+1-559-338-0494 USA
Skype ID: berdelwarrior (anytime)
Hi Berdel, I totally agree. Providing value for free is one of the best ways to build trust rather than focusing on recruiting people.
ReplyDeletePeople join people...not opportunities!
Sadly your message still needs to be understood by the masses and I truly appreciate your commitment to sharing it.
Stephane
I have to disagree to a point because in my own experience, it doesn't matter if you lead with your opportunity or not as long as your focus is to show the plan. Most new network marketers will not feel comfortable with creating an ebook product or using an affiliate program to generate leads because the process takes time to learn and for results to happen, it doesn't duplicate well and distracts the new member from the two things that matter (showing the plan and enrolling new customers and distributors). To keep it simple, I teach my team to focus on showing the plan by using tools such as audios, dvds, sizzle calls, recorded webinars, etc. both generic and opportunity-driven to invite prospects to the next event. (i.e.- dvd tool to 3-way call event leading to a new customer or distributor to conference call tools to live events, etc.) This method works for me because it is easily duplicated and it emphasizes the fact that people join people. I know that the methods that you briefly discussed in your post do work, but for the new prospect and experienced marketer, they tend to become either distractions to building the primary business or information overload.
ReplyDelete